Annzo Corporation: What are the SEO benefits of blogging? How can you blog your way to SEO traffic and visibility? Those are some of the questions we will address in this article. Here's what you need to know about blogging, search engine optimization, and the connection between them.A blog would make an excellent addition to your online marketing program. Blogging programs simplify the publishing process, which allows you to grow your web presence like never before. They can also be used to support your search engine optimization (SEO) program. In this lesson, I'll offer some SEO blog tips to help you get the most out of your blogging efforts. Another benefit to mention is the ability to ping multiple websites when publishing fresh content. This is built into some blog software such as Word Press, where you can ping hundreds of blog directories in a few seconds using their tools.Blogs are muchsimpler to make and optimize than websites.Once you get past the technical aspects of a search engine optimization campaign, the real work comes down to two things: You need to publish quality content on a regular basis, and you need to promote that content as much as possible in order to attract links. Blogging is one of the most easy but creative way of widening your business in internet marketing world.The blogging program will do most of the technical work for you. You write your content and click the publish button, and the blogging platform does the rest. This allows you to spend more time writing quality content. Keep this in mind when you blog for SEO purposes. Anything you can do to improve the quality of your material will pay dividends in the long run.
Here are a few of the ways blogs benefit SEO:
Crawlable URLs – Most blog software offers uncomplicated URL structure, making it fairly easy for search engine spiders to find and sneak to blog content.
Inbound link magnet - One of the biggest benefits, blogs link freely to each other – much more than web sites do. Blogs are also a significant source of many posts to social news and social media web sites. Text, audio and video are all easily supported for syndication by blogs. The more media available, the more likely it will attract incoming links. Additionally, there are many widgets and plugins that make it easy to share blog content, thus encouraging links and traffic.
Fresh content – Both readers and search engines reward fresh content with repeat visits. From a search engine perspective, that means your site can be crawled more frequently, allowing your new content to become searchable more quickly. Fresh content is also indicative of a more authoritative web site.
Active community – Comments and trackback features in blog software encourage interaction. An active blog community creates the kinds of citations or signals from other sites (annotated and contextually relevant links) that search engines tend to reward in the rankings. Loyal blog readers can boost a site’s visibility through advocacy on other blogs, in forums offline at conferences as well as on their own blogs and within the comments of your blog.
Annzo Corporation is a Toronto based White Hat SEO (Search Engine Optimization) Company. Our SEO Experts provide Guaranteed Google top 10 ranking results to World Wide Clients. Annzo Local also provides local search optimization & Google Maps Listing services to clients all over USA & Canada. Our local SEO experts will bring our clients to the first page of Google.